ARMANI MY WAY, EAU DE PARFUM 90ML

A fragrance for a new generation, MY WAY encapsulates curiosity and connections, embodied by a woman looking for experiences that challenge her preconceptions and take her into new, unchartered territory. She seeks out meaningful, authentic ways of connecting with others. By truly learning from others, she reinvents and finds herself. Embodied by authentic and unfiltered beauty.

MY WAY is a contemporary floral fragrance with a fusion of white flowers at its heart. The fragrance is composed of the finest natural ingredients: Vanilla is sourced from Madagascar through an inclusive program that benefits local communities, while the Tuberose is harvested in India. In creating the notes, craftsmanship meets innovation, as the Tuberose heart is extracted using molecular distillation, allowing the perfumers to select the creamy, velvety facets tailor-made for MY WAY. The Orange blossom note is extracted in Egypt using an innovative, exclusive and entirely natural enfleurage process, whose cold extraction method infuses the Orange flowers in Orange essence. The artisanal approach finally translates in the manual weighing and blending of the fragrance’s concentrate in Grasse creates pure, highly-refined notes with enhanced radiance and naturality.

Exemplifying Giorgio Armani beauty’s commitment to the environment, the MY WAY bottle reinvents fine fragrance for a more sustainable future. Created with an innovative and seamless refill system, with all its components recyclable, MY WAY ‘s bottle makes it effortless to both reduce waste and recycle more.

Reuse your My Way fragrance bottle and refill it from home. The innovative 150ml refill bottle fits in with all of the sizes available to purchase. The refill bottle uses 64% less plastic and 55% less glass.

PRODUCT INFORMATION

Top notes

BERGAMOT FROM CALABRIA & ORANGE BLOSSOM FROM EGYPT

Heart notes

TUBEROSE & JASMINE FROM INDIA

Base notes

CEDARWOOD FROM VIRGINIA, VANILLA FROM MADAGASCAR & WHITE MUSKS

Scent

Floral

Launch date

2020